Attract the right attention.

Accelerate your growth.

PR Accelerator client Ian Beacraft

Clients in

We do PR differently.

Founder Tracy Samantha Schmidt

We are the PR company that empowers you to get visible on your terms.

In our done-with-you PR program, our team of veteran journalists creates everything you need to get the right attention.

We then teach you exactly what to do, so you never need to hire a PR firm.

Want us to handle PR for you?

Our full-service PR agency can do it all for you, including: messaging, media outreach, ghostwriting, speech writing,

ABOUT US

We empower our clients
to get the right attention.

Since 2015, we’ve helped over 150 clients stand out in crowded marketplaces and build trust effectively.

From the beginning, education and empowerment have been at the center of everything we do.

Erica Bethe Levin, Founder and CEO, Globowl

“Although I've always considered myself PR savvy, traditional PR hasn't always felt like it was working. Tracy armed me with the tools I needed to do it the right way, on my own, and it's been more effective than anything else we've ever tried. She goes above and beyond to support her clients, celebrates every win, and even makes sure we all have fun along the way.”

Seth Kravitz, Co-founder of Technori

“Because of Tracy, we were first covered by CBS and then inundated with press coverage. Tracy's PR strategy was a game-changer for our organization and one of the reasons why we grew so fast. I'm incredibly grateful for her support and friendship."

FROM OUR BLOG

DIY PR vs Agency PR: Which option is right for you?

You’re not alone if PR seems opaque or mysterious. Frankly, it was designed to be that way by elite PR firms that now charge clients hundreds of thousands (or even millions) of dollars each year.

Thankfully, that’s changed in the last decade. Here’s our guide for figuring out which approach to PR is best for you.