THE PR PROGRAM FOR EXPERTS AND FOUNDERS
Empowered PR
Stop waiting to be discovered. Do PR like a pro, with one at your side.
Get a complete PR system built just for you. In just six weeks, you’ll have everything needed to earn more press, build buzz, and get better speaking gigs. Too busy to run it? We’ll train your colleague to handle it for you.
OUR CLIENTS HAVE LANDED COVERAGE IN
Client Ian Beacraft
THE TRUTH
Getting publicity shouldn’t be hard.
Maybe you looked into agencies, and the pricing made no sense — $8k, $12k, $20k a month (or more) with no guarantees of coverage.
Perhaps you tried pitching yourself and received no response. Maybe you've been telling yourself you'll "get to it eventually" while competitors with half your talent keep showing up in the press, on big stages, and building buzz.
The problem isn't you. It's that nobody gave you the right PR system.
That's exactly what our team will create for you in our 1:1 program, Empowered PR.
Experts we have supported
Founders • Executives • Consultants • Speakers • Authors • Doctors • Lawyers • Academics • Inventors • Designers • Marketers • Realtors • Venture Capitalists • Financial Advisors • Technologists • Scientists • Hackers • Filmmakers • Musicians • Actors • Artists • Educators • Coaches • Content Creators
HOW IT WORKS
We build your PR system.
You run it with ease.
In Empowered PR, our team creates your customized PR system in just six weeks. It’s tailored to your goals, skills, and industry — and you can start using it right away.
Your PR system will include:
Your 6-month PR and personal brand growth strategy
A simpler way to talk about yourself and your work
The concept for a signature speech aligned with the moment
A professionally designed speaker’s kit
Curated email lists for journalists, podcasts, and creators
Personalized email pitches to the right reporters
And much, much more
PICTURE IT
PR made so simple, it becomes second nature.
Your PR system is designed to fit into your busy life. Even if you have just 30 minutes a day — just a couple days a week — you can do this.
That’s because everything we build is customized to you and what’s realistic for where you are right now.
If you only have time to make some quick videos and send a few emails each week, we work with that.
Or, if you hate being on camera, we focus on alternatives like writing or doing audio-only interviews.
Don’t even have time to send some emails? We’ll train your assistant to do it for you. And if you need an assistant, we have a partner company that can quickly find the right one for you to help with PR.
Client Erica Bethe Levin
Industries we’ve worked in
AI • CPG • Coaching • E-commerce • Entertainment • Environmental Sciences • Finance • Fine & Performing Arts • Food & Beverage • Gaming • Government • Healthcare • Higher Education • Hospitality • Human Resources • Legal • Management Consulting • Manufacturing • Marketing • Media • Medical Technology • Non-Profits • Politics • Publishing • Real Estate • Social Impact • Social Services
Let’s talk results.
Earned coverage in top-tier media outlets, including The New York Times, TechCrunch, Bloomberg, Newsweek, Axios, Business Insider, Fast Company, Slate, Good Housekeeping, The Bump, and AARP.
Live TV appearances on NBC, ABC, CBS, and FOX.
Raised $2.2 million on Kickstarter in just one month.
Articles published in Harvard Business Review, Fast Company, Crain’s, and key trade publications.
Spoke on the main stage at SXSW and gave keynote engagements at conferences produced by Google, Meta, Amazon, and Microsoft.
Industry awards and recognition, including “Person to Watch” and “Top Products of the Year.”
Main-stage speaking opportunities at SXSW and keynote engagements with Google, Meta, Amazon, and Microsoft.
Here’s what Empowered PR clients have achieved on their own: